Pima County Public Library: Don’t Market in Silos. Build a Funnel Instead.

You’ve heard it all before—post on social media, update your website, send emails—but if those efforts aren’t working together, they’re likely not working at all. In this workshop, you’ll learn how to connect your marketing into a simple, effective funnel that guides customers from first impression to final decision. We’ll break down how social media, your website, and email should work together so you can generate more leads, follow up consistently, and turn attention into revenue.

Key Takeaways:

• Understand why disconnected marketing efforts lead to inconsistent results,
• Learn the basics of a simple, effective marketing funnel,
• Connect social media, your website, and email into one cohesive system,
• Turn attention into leads with clear next steps and calls to action,
• Improve follow-up so opportunities don’t fall through the cracks,
• Identify gaps in your current marketing and how to fix them,
• Walk away with a practical framework you can apply immediately.

Perfect for small business owners who want better results from the marketing they’re already doing.

Sponsored By: Pima County Public Library

Presenters: Cynthia Prieto